Across
- 2. Management how to get goods into the customer hands
- 3. Utility involves changing raw materials into usable goods or putting parts together to make them more useful
- 5. Selling provides customers with the goods and services they want
- 8. Markets The group that is identified for a specific marketing program
- 9. Relationship Management an aspect of marketing that combines customer information with customer service
- 12. and Improved Products Marketing generates competition
- 15. Management obtaining, developing, maintaining, and improvising a product
- 17. of Marketing economy affected standard of living
- 19. Market consists of consumers who purchase goods and services for personal use
- 20. strengths, weaknesses, opportunities, and threats
- 22. Concept the idea that a business should strive to satisfy customers needs and wants
- 23. how much to charge for goods and services
- 24. relationship management finding and keeping costumers happy
Down
- 1. Utility involves having a product where customers can buy it
- 2. Profiles It lists information about the target market
- 4. Share its percentage of total sales volume generated by all companies that compete in a given market
- 6. Prices Marketing activities increase demand, and this helps to lower prices
- 7. tangible items
- 10. Market includes all businesses that buy products for use in their operations
- 11. Utility It involves communication with the consumer
- 13. Utility The exchange of a product for money
- 14. inform, persuade, or remind current and potential customers about a business's products or services
- 16. Benefits of Marketing improved products
- 18. Utility It is having a product or service available at a certain time of year or a convenient time of the day
- 21. intangible items
