Across
- 4. The total number of people who see your message.
- 6. A specific word or phrase to help trigger ad within search engine results.
- 7. Data and statistics about the users of a website and how they interact with the website.
- 8. Video ads played before, during, or after the video content
- 9. Information stored on a website visitor’s browser.
Down
- 1. Interactive media such as quizzes, games, and ads with video and special effects.
- 2. A phrase included within an ad, or a graphic element such as a button, which invites the audience to take a certain action.
- 3. The number of times an ad is served to the same consumer during a specific time period.
- 5. A technology-facilitated marketplace to buy and sell advertising inventory in real-time auctions.