Across
- 2. A standard analysis that projects the future numbers, characteristics, and trends in your target market.
- 5. This Italian luxury sports car brands founder started his career by manufacturing tractors
- 7. The brand colors red, white and blue, were introduced to represent the American flag. This was launched in the Second World War to support the American troops and the war effort.
- 10. A business strategy to develop a unique product or service that customers will find better than or in another way distinctive from products or services offered by competitors
- 11. Google's parent company.
- 12. Indian multinational corporation that provides information technology, consulting and business process services and is headquartered in Bangalore, Karnataka, India
- 13. An advertising strategy that focuses on a unique target market.
Down
- 1. This Korean automobile maker has made a remarkable entry in the Indian market by selling 26,840 units of its first model within 70 days of launch.
- 3. A reduction in sales volume, sales revenue, or market share of one product as a result of the introduction of a new product by the same producer, is known as market _____.
- 4. Marketing strategy that tends to be cheaper than traditional marketing and mortar strategies like Graffiti and Public stunts,known as ____ marketing.
- 6. This swedish luxury watch brand was founded in the name "Wilsdorf and Davis" in London.
- 8. Athleisure fashion brand launched by Aditya Birla Group in partnership with actor Shahid kapoor.
- 9. 4Ps of Marketing mix- Price, Product, ______ and Place.