MGMT 500-4 MODULE 4

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Across
  1. 3. objectives / Big-picture goals the company sets to fulfill its mission.
  2. 6. statement / A broad expression of what a business’s founders want the business to achieve.
  3. 10. strategy / A grand strategy to increase the firm’s size by revenue, market share, or geographic reach.
  4. 13. strategy / Strategy level involving actions to enter a new geographic market.
  5. 14. / A decision to carry out a specific action to achieve a goal, including timing, method, and resources.
  6. 15. strategy / The broadest level of strategy, focused on growing, maintaining, or shrinking a large company.
  7. 16. strategy / A grand strategy pursued by companies facing challenges.
  8. 17. strategic plan / Company actions to achieve a goal that will take a year or more to complete.
  9. 18. planning / Connects company actions to vision and mission statements.
  10. 19. / Something that a firm is trying to accomplish; also called an objective.
  11. 21. / A performance evaluation technique where the standard is based on another firm’s superior performance.
  12. 22. management process / The set of activities managers use to position firms for competitive success.
  13. 23. planning / Mid-level strategic planning of what a company should do to pursue its mission.
Down
  1. 1. measurement / Evaluation of firm activities to determine success in meeting objectives.
  2. 2. matrix / A tool used to evaluate the various business units in a corporation.
  3. 4. strategy / Ways that single-product firms organize their activities to succeed against rivals.
  4. 5. statement / A general description of how the firm will try to accomplish its vision.
  5. 7. / The execution of a strategy by assigning actions to employees to achieve strategic objectives.
  6. 8. / Clue
  7. 9. strategy / A grand strategy for maintaining current income, market share, or reach.
  8. 11. framework / Acronym for good goals: specific, measurable, achievable, relevant, and time-bound.
  9. 12. planning / First-line strategic planning for daily and short-term actions employees will perform.
  10. 18. analysis / Systematic examination of a firm’s internal and external environment for decision-making.
  11. 20. strategic plan / Company actions to achieve an objective within a year or less.