Across
- 3. This is a type of marketing that involves sending emails to a list of subscribers. It can be a great way to stay in touch with your audience and promote your products or services.
- 4. This is a plan for how you will get your product or service to your target audience. Your distribution strategy should take into account your target audience, your marketing channels, and your budget.
- 8. This is the combination of marketing tools and activities that a company uses to achieve its marketing objectives. The marketing mix includes the four Ps: product, price, place, and promotion.
- 9. This is the foundation of any marketing strategy. You need to identify who you are trying to reach with your message in order to choose the right channels and messaging.
- 10. This involves using social media platforms to connect with your target audience and promote your brand or product.
- 11. This is a form of online advertising where you pay for each time someone clicks on your ad.
- 12. This is a type of marketing that involves creating and sharing valuable content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action.
- 13. These are the specific methods a business uses to sell its products or services to customers. There are many different sales channels, such as direct sales, wholesale, and retail.
- 14. This is the practice of improving the ranking of your website on search engine results pages (SERPs). The higher your website ranks, the more likely people are to visit it.
Down
- 1. These are the physical or online channels through which a product or service gets to the customer. For example, a company that sells shoes might distribute its products through retail stores, online stores, or both.
- 2. This is a type of marketing that involves using a variety of channels to reach your target audience. The goal of omnichannel marketing is to create a seamless customer experience across all touchpoints.
- 5. This is the practice of managing the spread of information about an individual or company to the public in order to improve their image.
- 6. These are the ways you will reach your target audience. Some common marketing channels include social media, email marketing, content marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising.
- 7. management, This is a process for managing all aspects of a customer's relationship with a company. A CRM system can help you track customer interactions, identify sales opportunities, and improve customer service.