Across
- 2. most commonly used descriptive research method
- 5. another name for research proposal
- 8. research design involving a fixed sample of population that is measured repeatedly
- 9. roadmap for conduct of research project
- 10. unproven statement about a factor that is to be researched
- 14. data collected for some purpose other than the problem at hand
- 16. research based on visual examination of subjects of study
- 17. important item when selecting research supplier
- 19. most commonly used statistical software package
- 20. research consisting of an unstructured methodology used to provide insight on small samples
- 21. interviews of loosely constructed conversations with individuals from target audience
Down
- 1. companies who sell common pools of data
- 3. request for proposal
- 4. small group for qualitative research
- 6. most commonly used data collection instrument
- 7. most recent commonly used contact method
- 11. small representative group of population
- 12. first step in research process
- 13. what respondents would like to remain
- 15. marketing research department located within a firm
- 18. word association is an example