Across
- 2. What platforms enable users to create and share content or participate in social networking?
- 6. What term refers to a series of coordinated activities designed to achieve a specific marketing goal?
- 7. What term refers to the extent to which consumers are familiar with the distinctive qualities or image of a particular brand?
- 11. What approach focuses on creating and distributing valuable, relevant, and consistent content?
- 13. What process involves identifying and cultivating potential customers for a business's products or services?
- 14. Who is the specific group of people at which a product or service is aimed?
- 15. What comprehensive plan outlines a business's overall game plan for reaching prospective customers and turning them into customers of the products or services?
- 16. What advertising model charges advertisers each time a user clicks on their online advertisement?
- 18. What strategy involves collaborating with individuals who have a dedicated social following to promote a product or service?
- 19. What strategy focuses on maintaining long-term relationships with existing customers?
- 20. Engine Optimization What strategy aims to increase the visibility of a website in search engine results?
Down
- 1. marketing What encompasses all marketing efforts that use electronic devices or the internet?
- 3. What method involves sending commercial messages to a group of people via email?
- 4. What process involves creating a unique name and image for a product or service in the consumers' mind?
- 5. What action occurs when a website visitor takes a desired action, such as making a purchase or signing up for a newsletter?
- 8. What measures how actively involved and interested people are with a particular brand or organization?
- 9. What term describes the activity of encouraging people to buy or use a product or service?
- 10. What process involves gathering and analyzing information about the target market, customers, and competitors?
- 12. What activity promotes products, services, or ideas to attract and persuade an audience?
- 17. What involves the discovery, interpretation, and communication of meaningful patterns in data?
