page 27 terms

2. A retailer that specialises in having a large product assortment of some category, usually a big name brand.
3. a system of pricing foodstuffs in which the cost of a single unit is shown to enable shoppers to see the advantage of buying multipacks
4. A private label product is one that a retailer is produced by a third-party but sells under its own brand name.
7. an intangible job, benefit, or item offered for economic value.
10. These are purchased that do not quickly wear out and have use for over a long period of time.
12. services that are primarily sold to individuals as opposed to organisations, e.g fr
13. A marketing concept which can be adopted by organisations in order to expand a business.
14. These are products that are typically used together and influence each other's demand.
16. An individual’s total income/earnings before tax and other deductions
18. These are services that are used by businesses to produce goods or other services.
19. Making unplanned and irrational purchases
21. Buying goods or services over the internet
22. Physical, made products, usually in demand
23. A consumer product without a widely recognisable name because it has not been advertised greatly.

1. Amount of money available after spending, saving and after tax
5. These are purchased for immediate or almost immediate consumption and have a life span ranging from minutes to three years. Examples include food, petrol etc.
6. Being consistently good in performance and quality leading it to be trustworthy
8. This is what happens when a business asset loses value over time.
9. A type of marketing that involves communicating directly with customers to promote products and services
11. program This reward customers who repeatedly interact with a certain brand/company
15. A guarantee a manufacturer makes regarding the condition of the product.
17. Similar products that a customer may use for the same purpose.
20. Shops that are placed in different sections according to the services they provide.