Persona Key Terminology

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Across
  1. 4. How customers perceive their interactions with a company
  2. 7. A measure of whether agents are "on the job" as scheduled
  3. 8. A contact center's ability to resolve customer problems, questions or needs the first time a customer calls, with no follow-up required
  4. 11. Percentage of customer's spending within a category that's captured by a given brand, store, or firm
  5. 12. A metric that represents the percentage of time that hardware, an IT system, or device is successfully operational
  6. 13. Survey metric that measures the level of difficulty to interact with a company
  7. 14. The complete sum of experiences customers go through when interacting with a company brand
Down
  1. 1. Basic measurement of a customer's satisfaction with a brand's product and/or services
  2. 2. Measures CX and predicts business growth
  3. 3. Percentage of calls that are lost before they can be answered
  4. 5. Percentage of calls that must be transferred to someone else in order to be completed
  5. 6. Percentage of customers that stopped using a company's product or service during a certain time frame
  6. 9. Process designed to observe and evalute calls from each agent on a monthly basis
  7. 10. Metric for the average duration of on interaction