Persuasive techniques

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Across
  1. 2. A comparison between two things to highlight similarities.
  2. 3. A figure of speech comparing two unlike things without using 'like' or 'as'.
  3. 5. The juxtaposition of contrasting ideas in balanced phrases.
  4. 6. An appeal to logic or reason.
  5. 7. An appeal to ethics, character, or credibility.
  6. 8. Exaggerated statements not meant to be taken literally.
  7. 10. Repetition of a word or phrase at the beginning of successive clauses.
Down
  1. 1. The repetition of consonant sounds at the beginning of words in close succession.
  2. 4. question A question asked for effect, not requiring an answer.
  3. 9. An appeal to emotion.