Persuasive Techniques

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Across
  1. 2. The establishment of authority or reliability, and is used to gain the confidence and trust the audience.
  2. 5. When an idea is presented as fact without full explanation or evidence; it is used to assert authority and make claims sound factual
  3. 6. The power of the mind to think and form judgments logically; it is used to appeal to the rationality of an audience.
  4. 11. words, Words charged with underlying meaning or implication and are used to produce emotion in an audience.
  5. 12. language, Used to create imagery and express things non-literally; it can help to make an idea more emotive, vivid and convincing.
  6. 13. The ideas or feelings that a certain word invokes it is used to create certain emotional responses in an audience
  7. 14. Feelings accentuated by experiencing love, hate, fear etc. An appeal to emotion is used to engage with an audience and create an emotional response.
  8. 17. The representation of something as greater than is actually the case and is used to grab the attention of the audience and emphasize certain points.
  9. 18. Descriptive words used to add emphasis and to create an emotional response.
Down
  1. 1. The reoccurrence of certain words or phrases and it is used to emphasize certain ideas, and make them more memorable.
  2. 2. The facts or information that indicate whether a view is true or valid and is used to give weight to an argument or belief.
  3. 3. The presentation of only one side of an issue or viewpoint and is used to subjectively influence an audience
  4. 4. The inference that a claim is true or most people for a majority and is used to speak to prevailing beliefs or prejudices of an audience.
  5. 7. When a speaker/writer addresses an opposing view or speaker and attacks their argument or character.
  6. 8. The repetition of initial consonant sounds in order to be in for size certain words and make them more memorable.
  7. 9. questions, Statements which are voiced has questions but are not expected to be answered; they are used to imply certain answers and draw audiences to certain conclusions.
  8. 10. of three, When groups of 3 adjectives or phrases are used to make ideas memorable.
  9. 15. Short person stories used to connect with the audience and I'd evidence or credibility to an argument
  10. 16. Special words or expressions used by a profession or certain group; it is used to signal expertise and establish credibility.