Across
- 3. the same letter at the beginning of words
- 6. The use of 'you' or 'your' to address a reader or audience
- 8. Facts with numbers e.g. percentages
- 11. when certain word choices evoke an emotional response from a reader
- 12. saying something more than once for emphasis
Down
- 1. the use of 'we', 'us', 'our' to refer to a group or collective
- 2. a question that doesn't need an answer but is to make the reader think deeply
- 4. a personal view or thought you have towards something
- 5. a small personal story to illustrate a wider point
- 7. a thing that is known to be true
- 9. using verbs in their instructional command form
- 10. using the power of 3 to have an impact on a reader