Across
- 1. a license is granted to another entity to retail a company's products or services
- 4. a single store or small chain
- 7. a customer who makes quick perchase desicions
- 9. a customer who is motivated to be one of the first to purchase the newest technology
- 13. a customer who views shopping as a fun occasion, rather than looking for specific merchandise or services
- 15. a shopper who wants to find out what's trendy before making a purchase
- 16. large company with many retail locations
- 18. a person who purchases goods or services
Down
- 2. a shopper who spends a lot of time checking out products and prices through online sites
- 3. buys large quantities of products dirently from the manufacturer
- 5. a business owned by shareholders
- 6. physical goods that are bought and sold
- 8. intangible, cannot be physically owned by the customer
- 10. the process of selling or services
- 11. a shopper who repeatedly chooses to shop at the same retailer over others
- 12. produces finished products
- 14. a business or person who sells products or services
- 17. offers customers to interact with the multiple options in their ecosystem
