Principles of Marketing

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Across
  1. 3. Who proposed the general theory of administration
  2. 5. is the process of giving a meaning to specific organization, company, products or services by creating and shaping a brand in consumers’ minds.
  3. 7. is the amount a business charges its customers for its product or service.
  4. 8. the channels or means of distribution through which your products can reach the final consumer.
  5. 11. Refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market.
Down
  1. 1. It is a strategic management template for developing new business models or documenting existing ones.
  2. 2. the entire set of activities, which communicate the product, brand or service to the user.
  3. 4. It is a process that operates when there are people who act as buyers and others as sellers of goods and services, generating the action of exchange.
  4. 6. is the promotion of goods that are available for both wholesale and retail sales
  5. 9. organization or structure that is characterized by centralized or decentralized procedures, division of responsibilities, job specialization, hierarchy, and impersonal relationships.
  6. 10. any good, service, or idea that can be offered to a market to satisfy a want or need.