Across
- 5. creating a specific brand's icon , desgin or name for a product
- 10. - dividing the market based on city , climate and country
- 11. - the person who buy the product
- 13. - when a products that are similar are made to appear different
- 15. - developing strategies that best appeal to particular group
- 16. imgae - a sterotypical feeling people have about a company
- 18. - a honest and fair business
- 20. - dividing the market based on brand loyalty , how often they use it
Down
- 1. - a group that communicate message with one clear goal
- 2. - diving the market based on age , gender , income etc
- 3. costomer - the group of cusstomers to which a business intends to sell its product
- 4. - dividing the market based on hobbies and personaility
- 6. marketing - suprising , low cost ads in public spaces
- 7. - an organization or person that sells goods or services to people in exchange for money
- 8. trade - made for promoting environementalism fair wages
- 9. giving information to help sell a good or service
- 12. - the set of activities a business uses to find and keep customers
- 14. markets - a very small segment of the total markets
- 17. - the interaction between a buyer and a person selling its product
- 19. - free publicity through stunts , stories or events to get influencer to promte a positive brand image