Promotion

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Across
  1. 9. Quantifiable measures for evaluating whether or not you meet your marketing objectives.
  2. 12. Collaborating with influential individuals on social media to promote products or services.
  3. 17. Statistical data relating to the population, such as age, gender, income, education, occupation, and marital status, used for market segmentation.
  4. 20. A paid message communicated through various media channels to promote a product, service, or idea.
  5. 21. Dividing a market based on geographic location, such as region, city, climate, or population density.
  6. 22. The specific group of consumers or businesses that a company aims to reach with its products or services.
  7. 23. Placing newsworthy information about a company, product, or person in the media to build an image.
  8. 24. The total number of people who are exposed to an advertisement.
  9. 25. Supporting an event, individual, or organization in exchange for promotional opportunities.
  10. 26. Refers to the three customer journey stages of awareness, consideration and decision.
  11. 27. A coordinated series of promotional activities with specific objectives and targets.
Down
  1. 1. Using social media platforms to promote products or services and engage with customers.
  2. 2. A prompt that encourages the audience to take a specific action, such as making a purchase or visiting a website.
  3. 3. A standard of achievement against which similar things must be measured or judged.
  4. 4. Paid communication through various media channels to promote a product or service.
  5. 5. Any combination of different promotion types a company decides will be the most effective.
  6. 6. Profit related information that helps communicate overall performance.
  7. 7. Categorizing consumers based on their purchasing behavior, usage patterns, brand loyalty, and other actions related to product or service consumption.
  8. 8. The number of times an advertisement is shown to the same person or audience.
  9. 10. The number of times an advertisement or organic content is displayed or viewed.
  10. 11. Communicating directly with potential customers through various channels such as email, mail, or phone.
  11. 13. A form of communication used to inform, persuade or educate people about a product or service or to improve public image.
  12. 14. Text files with small pieces of data that are used to identify your computer as you use a network.
  13. 15. Characteristics of consumers related to their lifestyles, values, interests, attitudes, and personality traits, used for market segmentation.
  14. 16. The act of turning a viewer of an advertisement into a customer or taking a desired action.
  15. 18. Managing the reputation and communication of a brand or organization with the public.
  16. 19. Rewarding customers for their repeat purchases or engagement with a brand.