Across
- 3. attention based on laughs
- 4. builds a connection between things that are not logically connected
- 6. let the numbers do the talking
- 8. celebrity endorsement
- 12. part of an elite group
- 13. good value for ordinary people
- 15. buy the burger, get the fries free
- 16. futuristic
- 17. love of your country
- 19. positive meaning without a true guarantee
- 20. miraculous discovery
- 21. based on half truths
Down
- 1. deliberately discourages people from thinking for themselves
- 2. statements and images evoke emotional reactions
- 5. labeling intended to create strong negative feelings
- 7. biased belief about a whole group of people with no evidence
- 9. images and words that deliberately obscures the message
- 10. seems to tackle and issue but then throws a distraction
- 11. 'apply directly to your forehead'
- 14. positive or negative attitudes toward a person, group; pushy vs confident
- 18. everyone else is doing it