PSM Review Chapters 1&2

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Across
  1. 3. Anything we do for the customer that enhances the customer experience.
  2. 5. The way that we see something based on our experience.
  3. 6. The customers most basic requirements of an interaction.
  4. 8. Characteristics like age, income, marital status, education.
  5. 9. The customer we do business with outside our organization.
  6. 11. A combination of our beliefs, perceptions, and ideas about the appropriate response to a situation.
  7. 12. Made up of the combination of our current knowledge, reputation, and professionalism.
  8. 13. The process of identifying how a company is perceived and establishing an action plan to correct, maintain, or enhance the company's reputation.
Down
  1. 1. Lifestyles, modes of living, needs, motives attitude.
  2. 2. Expectations based on our previous experiences that are enhancements to our primary expectations.
  3. 4. The people we work with thought our organization.
  4. 7. A set of principles that govern the conduct of an individual or group.
  5. 9. Our personal vision of the result that will come from our experience.
  6. 10. Characteristics about a company such as how many employees, hours of operation and so on.