Across
- 1. The underlying social condition driving demand for a daily life-check app amid weak social bonds and urban isolation.
- 6. A growing market segment focused on products and services for the elderly population, driven by rapid ageing and family fragmentation.
- 8. The younger generation that built, adopted, and popularised the “Are You Dead?” app culture in China.
- 9. A Chinese phrase meaning “lying flat,” symbolising youth disengagement from traditional career, marriage, and consumption pressures.
- 10. Where the viral “Are You Dead?” app reflects a growing loneliness and social isolation crisis.
Down
- 2. Elderly individuals increasingly living without children in China due to low fertility rates and urban migration.
- 3. The social media platform where users discussed fears of dying alone without anyone noticing.
- 4. A Chinese mobile app that asks users every day if they are still alive, functioning as a personal “life-check” reminder.
- 5. A megacity often cited as representing urban isolation among young professionals.
- 7. The publication cited for China’s demographic trends, marriage decline, and social change data.