Rhetorical Terms East

2. Appeal using logic, statistics, reason
4. A deliberate overstatement for emphasis
6. Putting two dissimilar ideas or items next to one another to make people compare them
8. A comparison that uses like or as or than
12. A question with an obvious answer
14. Reference to a well-known person, place, artistic piece, or historical event
15. The circumstances surrounding the writing; time, location, culture
16. Language that makes the audience see or sense; figurative language
17. Appeal based on emotion

1. Reinforcing an idea using a variety of techniques
3. Giving abstract ideas or inanimate object human form or qualities
5. The writer's attitude toward the subject or audience
7. Repetition of grammatical structure
9. Appeal that relies on the likability and reliability of the speaker
10. A comparison of one thing as being another
11. Reinforcing an idea using the exact same phrase more than once
13. emphasizing an idea by deliberately making it seem less important than it is