Across
- 3. Evaluates the efficiency of an investment
- 5. What Rokkanites are called when food is on the bar
- 7. The sequence of steps/processes from start to finish
- 10. ad, Creatives favorite paid media to design
- 12. Cost per ________
- 14. rate, The percentage of people that click on a digital advertisement
- 16. Escalade and XT4 are examples of this
- 17. Nu, He tends to order every item on the menu
- 19. The first person you interact with on your first day of work at Rokkan
- 21. Mode of transportation around the office
- 23. State, The Hum by Verizon team sees this building each day
- 24. The number of unique eyes that see an advertisement
- 25. The total number of times consumers are exposed to an advertisement
- 29. A measurable value to evaluate the success of reaching an objective
- 31. Keeps track of your online activity and is a common snack supplied in the office
- 33. French toast, everything, plain, and more . . . yum
- 35. The number of interns there are
- 36. The sixth sense
- 37. A research, report, and trend database
- 38. What we want the target audience to do
Down
- 1. Your opinion
- 2. A term for including or updating a fellow Rokkanite
- 4. Identifying the touchpoints that contributed to a particular action
- 6. Noe, He studied architecture in college
- 8. What strategy gives to creatives
- 9. A type of marketing where we get paid when a specific action occurs
- 10. The most important place in the office
- 11. blocker, Removes ads from a webpage/site
- 13. The OG office dog
- 15. rate, Percentage of users who leave a website after only viewing one page
- 17. The team that works on this account has a view of the Statue of Liberty
- 18. Cloud, Collage of the most used words in relation to something
- 20. (A spreadsheet program
- 22. Details meetings, deadlines, and other important events
- 26. The abbreviation used when you need something before the day is over
- 27. The preferred on-tap beverage
- 28. A presentation template
- 30. media, Content you have to pay for
- 32. Post, Content on a brand’s own social page
- 34. listening, Tracking online conversation that revolves around a specific phrase, words, and/or brands