Running a Business

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Across
  1. 1. also known as a concentrated or micro market, a niche market is a narrowly selected target market segment
  2. 6. the ability to cope with the ups and downs, adapt well to change and bounce back from challenges
  3. 9. where the borrower does not need to have an asset to offer as security, but the interest rate is usually higher
  4. 10. a government levy or revenue measure that can be used as part of the budget to affect the level of prices, the growth rate and the distribution of income
  5. 11. the ability of a business to pay its short-term debts on time
  6. 12. methods used by a business to inform, persuade and remind customers about its products
  7. 14. the group of customers to whom the business intends to sell its products
  8. 16. standards that define what is acceptable and unacceptable behaviour; it is concerned with what is morally right or wrong
  9. 19. the debts owed by a business to others
  10. 22. a business owned and operated by between two and twenty people
  11. 23. a legal document issued by companies that are offering securities for sale
  12. 24. the process of creating a new or significantly improved product, service or process (way of doing something)
Down
  1. 2. a person who sets out to build a successful business in a new field. An entrepreneur’s methods are sometimes regarded as innovative.
  2. 3. population characteristics that affect customer spending which include, age, ethnicity, gender, marital status, family size and income
  3. 4. refers to rivalry among businesses that try to supply the needs and wants of a market
  4. 5. items of value
  5. 7. funds contributed by the business owner(s)
  6. 8. when a business owner is personally responsible for all the debts of his or her business
  7. 13. money owing to external sources, e.g. a bank
  8. 15. a paid, non-personal message communicated through a mass medium
  9. 17. involves buying the rights from another business to distribute its products under its name
  10. 18. an incorporated business with between two and fifty private shareholders
  11. 20. where the borrower offers an asset as security for the loan
  12. 21. the clear, shared sense of direction that allows people to achieve a common goal