Sampling

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Across
  1. 4. This is the total number of people who could be included in a particular survey
  2. 5. Sampling method where the population is divided into smaller groups by potential customers etc.
  3. 6. Sampling method where everyone in the population has an equal chance of being included in the survey
Down
  1. 1. Sampling method where the number and characteristics of people surveyed are deliberately matched to the actual population
  2. 2. Sampling method where a particular group is included, hopefully reflecting the views of the whole population
  3. 3. Sampling method where any non scientific method is used to help the speed of response and to lower the cost