Set B

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Across
  1. 3. an action or strategy carefully planned to achieve a specific end.
  2. 5. combined power of a group of things when they are working together that is greater than the total power achieved by each working separately
  3. 8. the entire set of activities, which communicate the product, brand or service to the user
  4. 10. a person or thing competing with another for the same objective or for superiority in the same field of activity.
  5. 12. In which type of simulation technique the actual work condition stimulated and equipment used by the trainee is similar to what is used in the job
  6. 16. an American multinational automotive and clean energy company
  7. 18. something that motivates or encourages someone to do something.
  8. 19. an entity or an association—comprising one or more people and having a particular purpose
Down
  1. 1. a type of bond or other debt instrument that is unsecured by collateral
  2. 2. the action, process, or result of combining or uniting.
  3. 4. raw materials used to create the products consumers buy
  4. 5. multinational chain of coffeehouses and roastery reserve
  5. 6. the company which owns Facebook, Instagram, and WhatsApp, among other products and services
  6. 7. one of the biggest FMCG companies in India
  7. 9. market leader in its transport logistics and energy utility portfolio businesses
  8. 11. Founder of one of India's largest e-commerce cosmetics and lifestyle brands.
  9. 13. type of intellectual property capable of distinguishing the goods or services of one enterprise from those of the others.
  10. 14. American businessman and philanthropist, widely considered the most successful investor of the 20th century
  11. 15. develops and releases both video games and video game consoles
  12. 17. founder and chairman emeritus of HCL Technologies