Across
- 3. A short, catchy phrase used to advertise a product, share an idea, or represent a group
- 5. Creating, promoting, and selling products directly to children or influencing them to ask their parents to buy items
- 8. A business owned and run by just one person
- 9. A creative problem-solver who starts their own business to turn an idea into reality
- 13. The specific group of people (defined by age, interests, or developmental stage) that a product, advertisement, or message aims to reach
- 14. A 30 to 60-second summary that explains who you are and why you are great
- 15. A public message designed to make people want to buy, try, or do something
- 17. A short, exciting story or presentation that explains your business idea to people, like investors or customers
- 18. The collective perception of a brand by customers, employees, partners, and others
Down
- 1. A simple, early model or "rough draft" of an idea, invention, or toy made using materials like cardboard, tape, or clay
- 2. A unique, new product, machine, or process created through imagination and hard work that never existed before
- 4. A simple, colorful, and memorable picture or symbol used to identify a brand, product, or toy
- 6. A simple, one-page roadmap that turns a business idea into a step-by-step action plan
- 7. When two or more people team up to own and run a business together
- 10. Documents that track a business’s money dealings
- 11. Research that a business conducts to find out what people want to buy, need, or think
- 12. Significant changes and improvements are made to an existing product
- 16. A new, small business built on a brand-new idea designed to grow very fast