Across
- 1. Who is looking to launch a direct-to-consumer service in 2025?
- 3. Who paid a record-setting US $50 million expansion fee for a new Women’s National Basketball Association (WNBA) team that that will begin playing in 2025?
- 4. Sports organizations have an important connection with their ______.
- 6. The expectation is that the NBA will see a considerable ________ in the value of its media rights with a mix of traditional broadcast/cable channels and streamers bidding.
- 9. Creating a robust program around fan data has the potential to be a ______.
- 10. What has been used in a variety of sports-specific use cases for several years now?
Down
- 2. What program aims to teach thousands of children across the country to swim?
- 5. What can help make experiences accessible to fans, both in the crowd and at home, with enhanced and expanded broadcast coverage, athlete performance data displayed in real time, and “digital twins” of major Olympic venues.
- 7. Investments in fan data are likely to pay off for leagues through improved ______.
- 8. Nearly __% of consumers are more likely to purchase from a brand that personalizes its customer experience compared with a brand that doesn’t.