Across
- 3. How a company differentiates itself from its peer brands
- 4. An item or product that can be purchased
- 5. A phrase or term that an organization goes by
- 8. A popular product that loses it's popularity
- 9. The history of a brand
- 13. A product that never loses it's popularity
- 15. A strategy of promotion that links the event organizer to a physical sight
- 17. A symbol or design a group adapts to
- 18. An attempt to communicate a brand, product, or concept to the public
- 20. A brand someone prefers to go to other than another one
- 23. Someone who uses a product
- 24. A product that is starting to get popular and adapt
- 25. Someone who buys a product
Down
- 1. A brand that a customer that chooses a brand over every other brand
- 2. Traffic going into an event
- 4. A product that is starting to gain popularity
- 6. The channel, or the route, through which goods move from the source to the final user
- 7. A type of consumer product on the market that lacks a widely recognized name or logo because it typically isn't advertised.
- 10. People, characters, or animals that are used in advertising and are as such identified with the brand
- 11. Increase brand awareness, create interest, generate sales or create brand loyalty
- 12. Traffic leaving an Event
- 14. Something performed or done
- 16. When customers continue to purchase from the same brand over and over again, despite competitors offering similar products or services.
- 19. A product that is getting less popular
- 21. A strategy marketers use to promote their brand, product
- 22. A product that is at it's highest state and is very popular
