Sports Marketing

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Across
  1. 3. How a company differentiates itself from its peer brands
  2. 4. An item or product that can be purchased
  3. 5. A phrase or term that an organization goes by
  4. 8. A popular product that loses it's popularity
  5. 9. The history of a brand
  6. 13. A product that never loses it's popularity
  7. 15. A strategy of promotion that links the event organizer to a physical sight
  8. 17. A symbol or design a group adapts to
  9. 18. An attempt to communicate a brand, product, or concept to the public
  10. 20. A brand someone prefers to go to other than another one
  11. 23. Someone who uses a product
  12. 24. A product that is starting to get popular and adapt
  13. 25. Someone who buys a product
Down
  1. 1. A brand that a customer that chooses a brand over every other brand
  2. 2. Traffic going into an event
  3. 4. A product that is starting to gain popularity
  4. 6. The channel, or the route, through which goods move from the source to the final user
  5. 7. A type of consumer product on the market that lacks a widely recognized name or logo because it typically isn't advertised.
  6. 10. People, characters, or animals that are used in advertising and are as such identified with the brand
  7. 11. Increase brand awareness, create interest, generate sales or create brand loyalty
  8. 12. Traffic leaving an Event
  9. 14. Something performed or done
  10. 16. When customers continue to purchase from the same brand over and over again, despite competitors offering similar products or services.
  11. 19. A product that is getting less popular
  12. 21. A strategy marketers use to promote their brand, product
  13. 22. A product that is at it's highest state and is very popular