Across
- 2. Money taken at a sporting venue for the sale of tickets
- 5. the practice by which a rival company attempts to associate its products with an event that already has official sponsors.
- 7. the amount added to the cost price of goods to cover overhead and profit.
- 9. They don't play
- 13. based on or derived from the physical features of an area.
- 14. any function held adjunct to a SITC meeting by a group other than SITC.
- 15. the marketing of a product or service under two or more brand names.
- 18. blend of promotional variables chosen by marketers to help a firm reach its goals
- 19. the study and classification of people according to their attitudes
Down
- 1. your action of choice you make
- 3. Valentino Rossi to promote their car model Opel Adam
- 4. A larger market that can be defined it's own unique
- 6. state or degree of being easily
- 8. the holder of a license.
- 10. an amount paid by a third party to an owner of a product or patent
- 11. A person or a company with exclusive legal rights over a thing that gives
- 12. the giving out of information about a product, person, or company for advertising or promotional purposes.
- 16. Based used is not likely to give accurate costs
- 17. its audience, advertising and promotional opportunities, signage, tickets, promotions
