Steger 1st period vocab crossword puzzle - HMJ

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Across
  1. 2. purchases / buying of goods without planning to do so in advance, as a result of a sudden whim or impulse
  2. 3. of sale / the place at which goods are retailed
  3. 7. / to precondition (someone, such as a customer) for subsequent purchase or create advance demand for (something, such as a product) especially through marketing strategies
  4. 9. extremes / most likely to occur when extreme events alter community composition
  5. 11. resistant / specially formulated with microbicidal additives that resist mold, mildew and algae growth on the paint film
  6. 13. / request (something) to be made, supplied, or served again
  7. 15. show / an event at which collections of newly designed clothing are modeled for an audience
  8. 16. program / rewards, discounts, and other special incentives as a way to attract and retain customers
  9. 17. / notice or attention given to someone or something by the media
  10. 19. deficit / the amount by which the cost of a country's imports exceeds the value of its exports
  11. 20. tax / a tax on sales or on the receipts from sales
  12. 21. / an intense and widely shared enthusiasm for something, especially one that is short-lived and without basis in the object's qualities; a craze
  13. 23. advertising / when a manufacturer of a brand product pays for a portion or all of an advertisement (be it digital or otherwise) from a brand or business
  14. 24. forecast / an expression of expected sales revenue
  15. 25. run fashion / a style that takes a long time to complete the fashion cycle
  16. 26. / a color or shade
Down
  1. 1. / a person who leads the way in fashion or ideas
  2. 4. show / a sales event at which a particular designer or company presents their merchandise to potential customers, typically held in a clothing store or department
  3. 5. quality / a comparison of perceived expectations of a service with perceived performance
  4. 6. / research method used for collecting data from a predefined group of respondents to gain information and insights into various topics of interest
  5. 7. / attractively small and dainty (used of a woman)
  6. 8. / a person who organizes and operates a business or businesses, taking on greater than normal financial risks in order to do so
  7. 10. merchandising / marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract customer attention
  8. 11. fibers / made from synthesized polymers of small molecules
  9. 12. plan / an element of a marketing plan for a specific product or service
  10. 14. / be completely unsuccessful; fail totally
  11. 18. selling / the sale of a good or service by a third-party
  12. 20. layout / the design of a store's floor space and the placement of items within that store
  13. 21. leaders / influential people who introduce new styles which spread throughout fashion culture and become part of fashion
  14. 22. / signs collectively, especially commercial or public display signs