Across
- 1. The imaginary line on the Earth's surface where a calendar day begins
- 5. Acknowledging the existence, contributions, and value of all the earth's cultures and peoples
- 6. A way of analyzing a market by specific characteristics to create a target market
- 10. Industry in which businesses are associated with travel and transportation
- 12. The 4P's: Product, price, place, and promotion
- 13. An intangible task that is performed for a customer in exchange for money
- 16. Consists of the beliefs, customs, and traditions people pass on from generation to generation
- 17. Marketing research, promotion, and distribution
- 19. When a product is quickly born and then dies just as quickly
- 20. Things that cannot be touched, such as memories or experiences
- 22. During this phase of the Product Life Cycle, there is fierce competition between destinations and there must be reinvestment and reinventing to prevent decline or closure
- 24. The sum of weather over a period of time
- 25. Specific group of consumers an organization selects as the focus of its marketing plan
- 28. The idea a product can cease to exist or become unusable in a limited time period
- 30. The amount of money a customer is willing to pay for a product
- 31. Intangible products realized by someone performing a task in exchange for money, such as a haircut
Down
- 2. The attitude that a person's own culture is the best and most natural
- 3. Something that is subject to adjustment or change, such as ticket prices or perceptions
- 4. A process that traces the stages of a products acceptance from its introduction to its decline
- 7. service All interactions between a customer and product provider at the time of sale and thereafter. Adds value to a product and builds enduring relationships
- 8. Regarding the self as the center of all things with little or no regard for interests, beliefs, or attitudes other than one's own
- 9. Tourism that allows a destination to support both local residents and tourists without compromising future generations
- 11. A business that attends to the details of transportation, itinerary, accommodations for travelers
- 14. A branch of tourism encompassing adventure tourism and sustainable development or regions for future generations
- 15. Forests destroyed to create tourist destinations
- 18. The physical components of a destination, such as hotels, restaurants, roadways, and transportation
- 21. The location where the customer will preview and buy the product
- 23. Marks the boundary line between North and South hemispheres and the reversal of the seasons
- 26. The process of developing, promoting, and distributing products, or goods and services, to satisfy customers' needs and wants
- 27. All activities that encourage the customer to consider viewing and buying a product
- 28. A good or service that satisfies some wants and needs of customers
- 29. Industry in which businesses are associated with food/service management or lodging