Terminology

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Across
  1. 3. consists of a radio television and internet
  2. 4. is a written sentence a short list or a short paragraph stating your business goals or purpose.
  3. 5. measures the number of times a person will see your ad within a given media schedule
  4. 7. protects you and your business against lawsuits, claims, and damage's
  5. 9. Will buy the products from a manufacturer or company and sell them to retail stores or markets
  6. 10. is a schedule of the issues available by each publication
  7. 11. are the cost to make product and operate your business
  8. 12. The man hours required to build your product. Direct labor cost is the actual hourly cost
  9. 13. are expenses that do not vary based on the cost of production and sale of your product
Down
  1. 1. specific group of people or consumers that share similar characteristics. Gender, ages,
  2. 2. is the difference between the amount of a product sales and the cost to make that product
  3. 6. amount of sales or the percentage of a product or service in comparison to other similar products and services
  4. 8. A gathering of 6-10 potential customers in your market