Across
- 4. the auto manufacturer NYT partnered with to engage thought leaders
- 5. NYT social media partner to target younger audiences
- 7. NYT designed their new paywall to charge consumers based on medium
- 10. percent total ad revenue fell in 2016
- 12. restricted site that seeks to promote digital subscriptions
- 13. percent print subscribers who registered for digital access in 2011
- 14. percent operating profit was down in 2011
- 15. percent total revenue fell in 2016
Down
- 1. number of free digital articles NYT currently permits w/o subscription
- 2. year NYT introduced first paywall
- 3. type of paywall WSJ utilises
- 6. name of paywall program that preceded 2011 paywall
- 8. type of paywall with no limits for users coming from social media or non-Google search engines
- 9. protected by paywall
- 11. paywall where price declines for active users
