Across
- 3. – Making products available in convenient locations.
- 4. – Providing products when customers need them.
- 6. – Psychologist who created the hierarchy of needs.
- 7. – Making goods efficiently, often in large quantities.
- 8. – Marketing that also considers society’s well-being.
- 9. – Market research and data used for decisions.
- 11. – Persuading customers to buy through communication/promotion.
- 13. – Improving a product’s design, features, or packaging.
- 15. – The usefulness or satisfaction a product provides.
- 16. – Deciding how much a product should cost.
- 18. – Helping customers pay (credit, loans, payment plans).
Down
- 1. – Getting products into stores or to customers.
- 2. – Reaching one’s full potential (self-actualization).
- 3. – Communicating value through ads, PR, or social media.
- 5. – Basic survival needs (food, water, shelter).
- 10. – Needs for love, friendship, and relationships.
- 12. – Creating and delivering value to meet customer needs.
- 14. – Needs for respect, status, and recognition.
- 16. – The good or service being offered to the market.
- 17. – Protection, security, and stability needs.