Across
- 3. Combining complementary products for a single price.
- 9. Technology allowing customers to pay via mobile devices.
- 11. Added services like warranties or delivery.
- 12. The physical product with features, design, and branding.
- 13. A key element of the promotion mix for spreading awareness.
- 14. Strategy of setting high initial prices to maximize profits.
- 15. Offering low prices to gain market share quickly.
Down
- 1. A common retail "place" for customer purchases.
- 2. Charging higher prices to emphasize quality and exclusivity.
- 4. Charging more for extra services or customization.
- 5. The main benefit a product offers to customers.
- 6. Distribution channels or physical locations where products are sold.
- 7. Online platforms used as virtual stores for sales.
- 8. Providing quality products at affordable prices.
- 10. Marketing communication to attract customers.