Unit 5 vocabulary

2. Refers to methods of communicating with large numbers of people.
4. Democrats who believe the role of the government should be to guarantee that no one is in need.
5. A political party that believes that the federal government should take a more active role in people's lives, particularly those who are in need.
7. propaganda creates the impression that there is widespread support for a thing or idea.
8. uses your feelings about one thing to get you to feel the same way about something else.
11. exactly what it sounds like: using negative words and bad names to create fear and dislike for people, ideas, or institutions.
12. is designed to send the message that a product or person is “just like you.”
14. A political party that believes that the federal government should play a small role in people's lives; they favor lower taxes and less government spending.
15. uses facts and figures to show one side as a positive and the other side as negative.
16. usually involve celebrities or other respected people endorsing, or officially supporting, a product or idea.
17. Republicans who believe the role of government should be to provide people the freedom necessary to pursue their own goals.
20. use simple, clever slogans that appeal to peoples’ emotions.
21. or one-sided, messages or opinions that favor one way of thinking over the other.

1. is media that uses carefully-crafted messages to manipulate people’s actions and beliefs.
3. The technique of using images or pictures to convey a certain message.
6. An organization that seeks to gain political power by electing members to public office so that their political ideas can be reflected in public policies.
9. the selection of a person or persons for office by vote.
10. work in an organized and active way toward a particular goal, typically a political or social one.
13. The leader or chief executive of the United States of America.
18. to express or signify will or choice in a matter, as by casting a ballot:
19. A person running for political office.