Across
- 2. A distinctive quality of a good or service
- 6. pinpointing opening in the marketplace
- 7. the total number of product lines a business carries
- 10. the term for operating procedures a company will use when developing or providing a product or service
- 12. critical success factors
- 13. suppliers who sell services, materials, and resources needed to produce the product
- 14. the total number of similar products a business offers within a product line
Down
- 1. a small pool of a target market audience
- 3. the positive gains a customer experiences from a product
- 4. the number of product variations in a product line
- 5. goods and services that are similar to each other
- 8. put you at disadvantages
- 9. includes things like safety inspections and packaging
- 10. all the goods and services sold by a business
- 11. how a product is used