Unit 7: Advertising and Selling

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Across
  1. 1. To influence someone cleverly or unscrupulously.
  2. 6. Advertising in movies or TV by placing products in scenes.
  3. 8. A symbol or design adopted by an organization.
  4. 12. A small booklet or pamphlet containing product or service information.
  5. 15. Something given without charge.
  6. 17. An organized course of action to promote a product.
  7. 18. A long strip of cloth bearing a slogan or design.
  8. 20. A printed sheet of paper for free distribution, often for advertising.
Down
  1. 2. To support or actively encourage a product.
  2. 3. A short, memorable phrase used in advertising.
  3. 4. Promotion by oral communication from satisfied customers.
  4. 5. A small handbill advertising an event or product.
  5. 7. To publicly or officially support a product.
  6. 9. An online advertisement that appears suddenly.
  7. 10. The name given to a product by the company that makes it.
  8. 11. A notice or announcement promoting a product or service.
  9. 12. A large outdoor board for displaying advertisements.
  10. 13. A person who affects the purchasing decisions of others.
  11. 14. Unsolicited visits or phone calls to potential customers.
  12. 16. Consumer preference for a particular brand.
  13. 19. A product given to consumers for trial at no cost.