Across
- 4. Another name for instrumental conditioning
- 6. Making false claims about how environmentally friendly products are
- 8. Talked about id, ego and super ego
- 9. Lowest level of commitment to an attitude
- 11. Creates a state of tension that consumers try to reduce or eliminate
- 13. Power held by a judge or a cop
- 14. When a stimulus comes within the range of sensory receptor
Down
- 1. A good enough solution
- 2. The lowest most basic need per Maslow
- 3. A subsystem of the Culture Production System
- 5. This threshold is the ability to detect changes between 2 stimuli
- 7. The instructor of this course!
- 10. Products that take on masculine and feminine attributes
- 12. The 80/20 rule targets these users