Media Sport in Asia

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Across
  1. 5. / China’s biggest seller of athletic shoes
  2. 6. / The people who introduced Western sports in the Far East to promote "masculine Christianity"
  3. 7. / Li Ning was known as the " ______ of Gymnasts"
  4. 10. / Host of the First Olympics to have Global satellite broadcasting
  5. 12. / The process by which organizations, business and regions develop international influence by the breaking down of global borders
  6. 14. / Taking knowledge production from the center (West) to Eastern peripheries
  7. 16. / Most followed international sports league by Chinese fans
  8. 18. / Flow of content across multiple media platforms and the co-operation of multiple media industries
  9. 19. / Famous Chinese basketball player
Down
  1. 1. / The action of becoming larger or more extensive
  2. 2. / Most popular international footballer in China, according to the Red Card Report
  3. 3. / Idea of being “a citizen of the world.”
  4. 4. / Host of the 2008 Olympic games
  5. 7. / The country that won 9/10 gold medals for basketball in the Far East Games
  6. 8. / “Industrialization is used in the conceptualization of this term as it sees the transformation of work activities into a work-like structure”
  7. 9. / Adaptation of international products around the particularities of a local culture by which they are sold
  8. 11. / Last name of the scholar that came up with the theory of Sportization
  9. 13. / A sport that has over 300 million recreational players in China
  10. 15. / A popular sport introduced to Japan in 1872
  11. 17. / First Chinese-owned sports goods brand