Vocabulary section 1.2

5. Marketers know that identifying the needs of customers and satisfying them can be .....
7. Salaried salespeople get a paid a set amount, ..... of how much they sell.
10. In addition, to developing ..... about the products, a sales representative for a medical supply company also goes through extensive medical training.

1. When the buyer signs a contract, it becomes a ..... agreement to purchase the product or service at the price shown on the contract.
2. The marketing concept has created a customer centered focus that companies have .....
3. Another aspect of a sales contract is full ..... of the facts.
4. During planning, sales managers prepare and monitor sales ....., establish realistic sales forecast and quotas for certain divisions, and supervise individual sales personnel.
6. This ..... is critical to keeping a company in business.
8. Their respective activities ..... customer satisfaction.
9. Loyal customer provide ..... revenue for a company.