Across
- 2. A piece of content intended to induce a viewer to perform a specific act or take directive.
- 3. A stand-alone web page, used for marketing, where visitors “land” after clicking on a link in an email/ad.
- 4. A marketing term for e-commerce transactions on the Monday after Thanksgiving in the United States.
- 5. A dynamic programming language that’s used to create interactive effects within web browsers.
- 6. A specialized application, typically designed with social networking built in and optimized for mobile devices.
- 9. An advertising model in which a company compensates third-party publishers to generate traffic.
- 10. Data from a website that is stored within a web browser that the website can retrieve at a later time.
Down
- 1. Process of increasing the percentage of conversions from a website or app.
- 7. A standardized system for tagging text files to achieve font, color, graphic, and hyperlink effects on WWW pages.
- 8. Contains a group of computers that can be accessed and administered with a common set of rules.