Across
- 4. how many employees they have
- 5. where potential buyers live/operate
- 7. what hobbies they're into
- 8. what they're looking to get out of the purchase
Down
- 1. the category of business they are
- 2. how old they are
- 3. how much of our product they use (hopefully a lot!)
- 6. gender would be an example of this segmentation type
- 8. if they're a company, not an individual, buying
- 9. how much money their household makes