Web language 1

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Across
  1. 6. address of your website
  2. 7. first page you see when you click
  3. 8. little icons on downloads
  4. 10. return on what you paid
  5. 11. sales funnel
  6. 12. applications as a service
  7. 15. ethical SEO
  8. 17. the customer stops the payment
  9. 20. improving key words/tags
  10. 22. top KPR, transforming leads>customers
  11. 23. cost per mille
Down
  1. 1. time on site vs impression /mille
  2. 2. rate of customers who change their mind
  3. 3. trend of adding game elements
  4. 4. dynamic display of a banner
  5. 5. ...links, hosted elsewhere lead to you
  6. 9. 2 links, 2 sites, a win-win
  7. 13. score for involved social media users
  8. 14. content viewed above this imaginary line
  9. 16. text showed by link, not url
  10. 18. rate of viewers who go back to SER page
  11. 19. code or marker put on site& buttons
  12. 21. "natural", for SEO
  13. 22. way to manage content
  14. 24. money paid for each click on an ad