Across
- 3. A visual effect that displays a graphic as if it has a shadow behind it.
- 7. Also known as color harmonies, are the combination of two or more colors from the color wheel.
- 8. Terms For A Crossword
- 11. An input field is a blank area where a user would input specific text based information. They are found within a form on a website.
- 12. The current standard in font formats. It contains both the screen and printer versions in a single file, and is compatible for both Windows and Mac. The file extension is .otf.
- 14. A typeface in one specific style and size. An example would include Times New Roman Semi Bold in size 14.
- 15. Standing for the colors red, green, and blue, the RGB color model is used for web design because monitors transmit light in those colors.
- 19. The blank space surrounding an object in design. Also called negative space.
- 21. A navigational menu that has sub-menus or categories below it. When clicked on, the sub menus “drop down” and are then visible to the user.
- 23. A page on a website that contains specific and direct promotional content or information that a user is directed to from clicking an advertisement or other external link.
- 24. The positioning of the elements in your design (e.g. text, images, etc.). These elements can be aligned to both the page and to each other.
- 25. Stands for cyan, magenta, yellow, and black. This set of colors is used in print design because of the way paper absorbs light.
- 26. A document that includes all of the colors, fonts, and branding guidelines for a website, brochure, book or complete brand.
- 27. A navigational menu that contains multiple links to different pages and/or categories on a website. It’s typically contains multiple columns, whereas a drop-down menu may only display one column below the main tab.
- 28. An easy-to-see marker placed over the top of photos on the web and in print. It is used to identify the owner of an image and prevent visual content theft.
- 30. The smallest element of an image on a computer.
Down
- 1. The accentuation of differences between colors, shapes, spacing, or any other design element.
- 2. Colors that are directly opposite of each other on the color wheel.
- 4. A rollover is an action that happens when a user places his or her mouse over a particular element that has a rollover effect applied to it. The mouse action causes the element’s appearance to change into a different image, color or font style.
- 5. A design collection of characters, including letters, numbers, and punctuations. Examples include Times New Roman, Helvetica, and Arial.
- 6. When the end of the paragraph spills over into the following column or page, the section of text that spills over.
- 9. A design principle that visually emphasizes certain parts of your content’s message by using colors, sizes, and layouts.
- 10. Similar to the pixel for the web, dots are the smallest unit of measurement when printing digital images. DPIs refer to the resolution of a printed digital object.
- 13. An opening line in a paragraph that appears alone at the bottom of a page, or a word or very short line that appears by itself at the end of a paragraph.
- 14. A design technique used to smooth out edges of a feature.
- 16. A brand encompasses all messages, promotions, actions, products etc. that a particular business releases to the public. A common misconception is that a logo design is a business’ brand.
- 17. A document with multiple questions about your business.
- 18. The computer language used to display content like text, images, and links on the web.
- 20. When you remove the outer-parts of an image to reframe the subject matter or resize the image's aspect ratio.
- 22. An area on a website which can be used to promote products and/or services and is typically changed out frequently. A promo area is typically used to showcase graphics.
- 28. In typefaces, the thickness of the stroke’s width. Some examples include demibold, light, and bold.
- 29. This is the last page a visitor may see before exiting your website.