We're all part of the story

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Across
  1. 4. An abbreviation of the word 'advertisement'
  2. 5. Something which tugs at our feelings
  3. 6. We can easily understand the ideas in the ad
  4. 8. This type of feeling is so painful it feels like it hurts physically
  5. 12. Diversity
  6. 13. The message you want people to get is the _______________ message
  7. 14. The choice of people in a show (or ad)
  8. 15. When you understand another person's problems or feelings
Down
  1. 1. A colloquial word for barbeque
  2. 2. Smugglers A slang term for men's swimmers (speedos)
  3. 3. The word means 'head on'
  4. 4. Another word for a commercial.
  5. 7. Something we find very interesting can be described as 'highly __________'
  6. 9. Shown on television
  7. 10. Another word for 'consequence'
  8. 11. When you don't trust something or someone
  9. 14. An issue people argue about