Across
- 4. Ocean Strategy creating new market space and demand
- 7. Country of origin of Maria´s favorite Cashews
- 8. Retailing model in which the line between physical stores and online channels disappears
- 9. Group of customers who share similar needs, characteristics or behaviors
Down
- 1. Innovation that changes how value is created or delivered
- 2. A Company that enters a market before anyone else
- 3. A firm that enters after the pioneer
- 5. A way of selling to customers, like a shop or a website
- 6. Creatively changing one or more dimensions of a business
- 9. Customer visits in-store to buy it cheaper online