1.03 Key Terms

12345
Across
  1. 3. Motivation Motivation that comes from outside an individual and their work or task
  2. 5. Motive Reasons for buying that involve an appeal to the customer's emotions or feelings
Down
  1. 1. motive Emotional or rational reasons for buying that cause people to choose one business over another
  2. 2. Motive Reasons for buying that are based on reason, judgment, or logic
  3. 4. motivation Motivation that comes from within an individual and is a result of their work or task