Across
- 2. point point at which total revenues, or sales, equal total costs and expenses
- 3. Process of creating, promotion, and presenting a product or service to meet the needs and wants of consumers
- 6. mix consists of four basic marketing strategies: product, pace, price, promotion
- 8. Group of customers who share common wants or needs
Down
- 1. marketing Build and maintain relationships with their customers
- 4. distribution involves one or more intermediates
- 5. of distribution Pathway to direct products to consumers
- 7. distribution when goods or services are sold from producer directly to customer