Across
- 3. point at which total revenues, or sales, equal total cost and expenses
- 4. promoting or presenting a service or product
- 5. when good or services are sold from the producer directly to the customer
- 7. maintain relationships with customers
- 8. involves one or more intermediaries.
Down
- 1. four basic marketing strategies
- 2. pathway to direct products to consumers
- 6. group of customers that share a common want and need