Across
- 3. A visual representation of a business's organizational structure. (4,6)
- 4. The opposite of a strength in a SWOT analysis. (8)
- 6. Payments made by a business to its employees. (5)
- 8. A type of promotion that involves direct communication with customers. (7,9)
- 10. A legal structure where owners have limited liability. (13)
- 11. Measuring the difference between the value of inputs and outputs. (12)
- 15. Gathering and analyzing information about the market. (18)
- 18. The obligation to operate in a way that benefits society and the environment. (22)
- 21. The moral principles that guide business behavior. (7)
- 23. The people or organizations that buy goods or services. (9)
- 25. The ability of a business to survive and grow in the long term. (11)
- 26. A document outlining a business's objectives and strategies. (8,4)
Down
- 1. The process of dividing a market into distinct groups of consumers. (10)
- 2. Costs that do not change with the level of output. (5)
- 5. Costs that change in direct proportion to the level of output. (12)
- 7. Individuals who start and operate a business. (12)
- 9. The act of persuading customers to purchase a product or service. (9)
- 12. The money left over after all costs have been deducted from revenue. (6)
- 13. Setting prices based on what competitors are charging. (11)
- 14. A target that is specific, measurable, achievable, relevant, and time-bound. (5)
- 16. The process of getting goods from the producer to the consumer. (11)
- 17. Something of value that a business owns. (5)
- 19. The amount of money coming into a business from sales. (7)
- 20. The process of creating a unique image and identity for a product. (7)
- 22. The use of digital technologies to market and sell products. (19)
- 24. The percentage of total sales in a market held by one business. (6,5)